Rural Men to Lead Indian Men Apparel Industry, Says RNCOS

Released on: April 16, 2008, 5:09 am

Press Release Author: Shushmul Maheshwari

Industry: Retail

Press Release Summary: Indian men apparel industry is anticipated to grow at a CAGR
of 14.90% by 2010 and a major part of the growth will come from the rural parts of
India.

Press Release Body: RNCOS, a leading market research company, has launched a new
market report on the Indian men apparel industry, “Booming Men Apparel Market
in India”, with its focus on market trends, ready-made garment market, fashion
industry, growth drivers, challenges and opportunities.

According to the report, the Indian men apparel industry is booming and expected to
grow at a CAGR of 14.90% during 2008-2010. Indian rural market will play a pivotal
role to achieve this growth rate, says the report, as the perception of rural young
generation about clothing is changing.

The report has found that rural India, which was till now completely relying upon
tailored garments, has created a strong demand for ready-to-wear garments and it is
expected to grow at a CAGR of 16.50% by 2010, creating huge growth opportunities.
Consequently, giant apparel companies are targeting rural areas by offering
affordable but quality products, says the report. But there is still a wide economic
disparity between rural and urban consumers and along with cultural and behavioral
differences, it is acting as a barrier for the expansion of the apparel industry in
rural India.

The other factor fuelling growth in the Indian men apparel market is fast expanding
market for branded clothes. Branded apparel sales are expected to increase
tremendously at a CAGR of 24% by 2010, says the report after in depth analysis of
consumer behavior, disposable income, retail format, foreign brands, and multi-brand
stores.

The report has identified that gradual shifting of retail format in India from
unorganized to organized sector and opening of exclusive discounted stores are
resulting in high penetration of branded garments. Besides, greater variety, arrival
of new trends, and fashion consciousness are also fueling the demand for branded
products in metropolitan and suburbs of India.

“Booming Men Apparel Market in India” is a comprehensive analysis of
current growth, future growth prospects, challenges, and areas holding growth
opportunities that gives clients essential information on the industry. The report
also helps client in understanding the consumer behavior, preferences, and various
distribution channels existing in the Indian men apparel market.

About RNCOS:

RNCOS, incorporated in the year 2002, is an industry research firm. It has a team of
industry experts who analyze data collected from credible sources. They provide
industry insights and analysis that helps corporations to take timely and accurate
business decision in today\'s globally competitive environment.

For more information visit: http://www.rncos.com/Report/IM597.htm
Current Industry News: http://www.rncos.com/blog

Web Site: http://www.rncos.com/

Contact Details: 29, 1st Floor, Patparganj Industrial Area, Delhi 92
91-11-4214-1229
91-11-4214-1228

info@rncos.com
http://www.rncos.com

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